A Look Ahead: Advertising Week 2012 Takes New York City
Posted by | October 1, 2012
It’s Advertising Week in New York City, and technology is front and center. For the first time, AdWeek has released an app for iOS and Android with the full schedule, maps, social feeds, and more. In addition, the Times Center is hosting the “Advertising Week Experience,” which educates attendees about emerging marketing technologies, including everything from mobile devices and streaming video to near-field communication, gamification, and the Internet of Things.
On Wednesday, Oct. 3, MediaMath will speak as part the Advertising Week Data Congress on the role of big data in helping advertisers better connect with consumers. From 3:30 to 3:50, Chris Karl, Senior Vice President, Platform Solutions at MediaMath will co-present a case study with 1-800-FLOWERS, titled “Case Study: Programmatic Buying Blossoms as a Key Marketing Strategy.”
The next couple weeks are packed with events for Safeguard and our partner companies. Here’s where you can find them:
- Oct. 1-2: Spongecell will be present at the IAB MIXX Conference and Expo in New York.
- Oct. 1: Lumesis is sponsoring the SIFMA Municipal Bond Summit in New York.
- Oct. 1-3: Alverix CEO Richard C. Tarbox III will present at AdvaMed 2012 in Boston.
- Oct. 3: Lumesis will attend the Bloomberg State & Municipal Finance Conference in New York.
- Oct. 3: MediaMath’s Chris Karl, SVP, Platform Solutions will present at Advertising Week.
- Oct. 4: ThingWorx’s John Canosa, General Manager, M2M will present at M2M Evolution in Austin, Tex.
- Oct. 4: Lumesis will catch the IMCA Advanced Wealth Management Conference in Los Angeles.
- Oct. 4: Lumesis will visit the NFMA Advanced Seminar in Detroit, Mich.
- Oct. 4: Spongecell will take part in AdMonsters OPS in New York.
- Oct. 5: NovaSom will attend the Sleep & Cardiovascular Disease Conference in St. George, Utah.
- Oct. 6-7: NovaSom will check out the California Sleep Society conference in Los Angeles.
- Oct. 7-10: AdvantEdge Healthcare Solutions will exhibit at the RBMA Fall Education Conference in Chandler, Ariz.
- Oct. 7-10: NovaSom will take in the American Society for Healthcare Risk Management conference in Washington, D.C.
- Oct. 9: Safeguard Scientifics will host Investor Day 2012 in New York at The Yale Club of New York City.
- Oct. 10: Lumesis will be present at the CFA Fixed Income Conference in San Francisco.
- Oct. 10: Lumesis will attend the BDA National Fixed Income Conference in Chicago.
- Oct. 13-17: AdvantEdge Healthcare Solutions will head to the American Society of Anesthesiologists Annual Meeting: ANESTHESIOLOGY 2012 in Washington, D.C.
- Oct. 14: MediaMath CEO Joe Zawadzki will present at DMA2012: The Global Event for Real-Time Marketers in Las Vegas.
Head to our media center for all the details on upcoming events for Safeguard and our partner companies.